Project name | VOGO HOME

Design company | Ruitu Langshe Space Design 

Project Location | Zhejiang · Wenzhou main 

Case design | Huang Zhixun 

Lighting Design | Wenzhou Ruiji Lighting

Lighting Design | Ye Tiexuan

Lighting brand | MERCANVEE

Located in Wenzhou, Zhejiang, the "VOGO HOME" showroom captivates with its ingenious fusion of modern design and traditional craftsmanship, showcasing breathtaking spatial aesthetics. Spanning a total area of 440 square meters, the project aims to create a comprehensive spatial experience for a long-established woodworking brand. Led by chief designer Huang Zhixun from Ritu Langshe Space Design, the design deeply embodies the "first principles" philosophy, analyzing the essence of space through a philosophical lens and pursuing a perfect balance of simplicity and depth. The lighting design, executed by Wenzhou Ruiji Lighting, employs MERCANVEE products. With a professional lighting design language, every detail has been meticulously crafted, precisely highlighting the brand's unique value and the profound meaning of the space.

The design of the "VOGO HOME" showroom draws inspiration from Aristotle's concept of "first principles." Ritu Langshe approached the space with a "break and rebuild" mindset, deconstructing complex design elements step by step. Through a layered spatial layout and the interplay of light and shadow, the design achieves a harmonious balance between rationality and emotion, tradition and modernity. It is not merely an aesthetic presentation but an extension of thought. Every corner of the showroom tells a story of respect and exploration for woodworking craftsmanship. The ingenious lighting design further enhances these philosophical spaces, enabling them to express their profound essence.

The lighting design of MERCANVEE in this project is centered on the philosophical idea of "first principles". The lighting layout of the exhibition hall adheres to the principle of natural, pure and hierarchical, integrating the light into every inch of the space texture, giving each exhibit and area a unique emotional dimension. In the design of "entrance - walk through - exit", we skillfully guide the visual flow and psychological rhythm of the audience through different light intensity and color temperature changes.

From the large woven panel at the entrance to the wooden display area at the depth of the space, the flow of light is integrated with the design of the space. Especially in the use of local lighting and high beam techniques, we accurately highlight the delicate texture and color layers of woodwork. At the same time, the use of lighting emphasizes the philosophical approach of "voyeurism and concealment", which not only allows the audience to feel the looming beauty in the space, but also creates an attractive sense of mystery.

In the design of the "VOGO HOME" showroom, lighting does more than illuminate each display area—it profoundly reveals the philosophical essence of the space and the brand's deeper significance. Rooted in the "first principles" approach, it not only respects the fundamental nature of spatial design but also imbues the brand with a unique vitality. The masterful use of lighting enhances the functionality of the space while adding a richly emotional ambiance, infusing every detail with tension and depth.